Overview

An introduction to the Maska platform: the console, POS, Procurement, Ops, Studio, Smartlinks, Loyalty and Reserve, and where to start with each.

Maska is a suite of tools for running a hospitality business: the counter that sells, the buying and counting of stock, the daily routines in every outlet, the content your brand puts out, the public link page you share, and the table bookings your guests make. Each part is its own app, but they share one login, one team list, and one live picture of your business.

Owners and managers do not open each one in turn. The console sits over the whole business, opens on Today, and holds the menu, the reports, your outlets and your people in one rail.

You sign in to every Maska app with the same email or phone and 4-digit PIN. What you see after signing in depends on your role — owners and managers get full consoles, staff get simple phone-first screens scoped to their own outlet.

The modules

POS

POS is the counter: tables and zones, orders, kitchen tickets, bills and receipts, the day close, and the phone and kitchen screens beside it.

• Start here: what POS covers.

Procurement

Procurement is how your team buys, moves, counts and values stock — from raising a requisition through receiving goods to reconciling a physical count. It spans your warehouse, production units and outlets, and keeps a live, costed stock balance for every location.

• Start here: what Procurement covers and the glossary for every term (PR, PO, GRN, par level, lots and more).
• Daily work: the stock dashboard, receiving goods with a GRN, logging wastage and stock takes.
• Ordering: purchase requests, purchase orders and sending a PO to a vendor.
• The built-in AI helper, Basanti: bulk onboarding from invoices and rate cards, the recipe builder, and Oye Basanti for plain-language questions about your live numbers.

Ops

Ops is how your outlets run the day: scheduled checklists (opening, mid-day, closing), on-demand ad hoc tasks like fridge temperatures, escalations when something is missed or a reading goes out of range, maintenance tickets for broken equipment, and reports that roll it all up for managers.

• Start here: what Ops covers.
• For staff: your day in Ops, ad hoc tasks and maintenance tickets.
• For managers: building checklists, scheduling, escalations, monitoring the day and reports.

Studio

Studio is your content and design workspace — where the team plans what to post, designs it, gets it signed off, schedules it and records it as posted, and where campaigns, events and every brand asset live.

• Start here: what Studio covers and how a piece of content moves from idea to posted.
• Day to day: My work, the calendar and schedule, campaigns and events.
• Setup: brands, assets, team and roles and settings.

Smartlinks

Smartlinks is your public link page — one mobile-first page holding your menu, ordering, booking, WhatsApp, directions and mailing list, shared as a single short link from your Instagram bio, a table tent or a printed QR code.

• Start here: what Smartlinks covers and create and publish a page.
• Build the page: links and actions, design and email capture.
• Measure and manage: analytics and users and access.

Loyalty

Loyalty is repeat custom. Guests collect stamps on a loyalty card they carry in their phone, a full card earns a reward, and you get a named list of your regulars to talk to.

• Start here: what Loyalty covers.
• Run it: members and campaigns.
• Set it up: programme rules, card design, and stores and settings for the sign-up QRs, counter tablets and staff.
• The two ends of it: at the counter and the guest wallet.

Reserve

Reserve handles the full life of a table booking, from a guest requesting a slot on your own booking page, through your team answering the request, to seating the party on the night.

• Start here: what Reserve covers.
• Guests use your booking page and the secure link in their confirmation.
• Your team answers requests and change requests, works the floor, and manages the rest from the ops console.
• Set your booking policies: auto-confirm or manual review, zones, slots, covers and closures.

Which app do I open?

Getting set up

1. Sign in. Open the app your admin shared with you and sign in with your email or phone and 4-digit PIN. Your role decides what you land on.
2. Set up your masters (admins). In Procurement, add locations, departments, vendors and items — or let Basanti bulk-onboard them from your invoices and rate cards. In Ops, build and publish your checklists. In Studio, set up your brands and add your team.
3. Run the day. Receive goods, complete checklists, move content across the board, confirm bookings — every module keeps a record of who did what and when.
4. Ask for help in the app. Guided walkthroughs are built in — look for Settings → Help to replay a tour for your role at any time.